BizSugar.com › Social Media › Facebook: Best Bang For Your Small Business Buck

If your small business budget (or hectic schedule) will only allow you to really concentrate on a single social media platform, choose Facebook. While we’re strong proponents of a well-rounded social media strategy, a new study from G/O Digital, the digital marketing wing of the Gannett media company, shows that Facebook is still king when it comes to membership and user frequency.