BizSugar.com › Social Media › Goin’ mobile….

Are you still relying on consumers to search for and find your website? That's a dangerous game, and one you will lose over the long term.

How about your employees. How do you communicate with them? Do you rely on e-mails or an intranet site to get key messages across to them? I hope not.

The world has left the building...Your consumers and your employees are mobile now and they ain't coming back to find out what is happening on your website.

This post is all about getting out from behind your brand and letting it fly, wirelessly, to your customers, to your channels, and to your employees.

It's all about goin' mobile, because, like it or not, your most important constituents already are.