BizSugar.com › Social Media › Hospitality and Events North :: How to Blog your Way Through an Event

Jonny Ross, of Jonny Ross Consultancy, looks at the business benefits to blogging through an event.

Content is king. Blogging should form the basis of every campaign you run. Creating great, original content is the key to creating engagement. These are just some of the phrases I'm sure you have all heard copious amounts of times and have probably used to form the basis of your working ethos. But when it comes to blogging and creating great content, how can you use this when planning or running an event? This blog will guide you through the different ways you can blog your way through an event and will demonstrate the key benefits this can bring to your business!