BizSugar.com › Social Media › How to Turn Your Staff Into Social Media Brand Ambassadors

If you’re looking to build goodwill and boost sales, there’s no better place to start than social media. And where better to turn than to your employees, after all these people are passionate and proud (hopefully) about your company’s products, services and work/life culture.

Turning your employees into social media brand ambassadors is a great way to tell the world what you do and give your biggest advocates an opportunity to leverage the power of their social clout to shine the light on your brand. Here are five ways to get started and turn your employees into your small business’ brand ambassadors.