Pinterest: The Underestimated Social Media Channel you Should be Using

Posted by ivanpw under Social Media
From http://www.smbceo.com 3091 days ago
Made Hot by: fundpr on June 9, 2016 9:11 am

Pinterest is one of the five biggest social media channels, but despite this, quite often it is not used by businesses. Here is why you should use it.

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Comments

Written by lyceum
3087 days ago

Ivan: Thanks for the information. Do you have a business account?

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Written by lyceum
3088 days ago

Ivan: Thanks for your input! The first step I have to do, is to convert it to a business account, I think. That are the pros and cons, compared with a personal account?

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Written by ivanpw
3087 days ago

Martin,

As far as I know, Pinterest for Business is better for businesses and marketers because they have analytics. You can also create rich pins (more detailed info in your pins) - among others.

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Written by tiroberts
3088 days ago

pintrest is an amazing platform and there's so much potential there for any biz.

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Written by ivanpw
3088 days ago

True! It helps us organize our online activities (incl. marketing our content!)

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Written by lyceum
3089 days ago

Ivan: What do you think of using Pinterest for my forthcoming book on tea and tea blends? At the moment, I am mainly using Pinterest like a bookmarking site for my hobbies and interest. Do you have examples of small businesses, using Pinterest as their main social media channel? Would you even call it a platform? How easy is it communicate between users?

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Written by ivanpw
3088 days ago

Martin,

It wouldn't hurt :) Usually retailers targeting women are using Pinterest to promote their products.

It's not really a social media platform, IMO. It's more like a "product search engine" to me :) Communication in Pinterest is a handicap, I think :)

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