BizSugar.com › Social Media › Should the boss be on social media? - Better Placed

It could be said that there’s something of a clear divide when it comes to CEOs: those that started managing before the advent of social media, and those who have never managed without it.

The difference is quite an important one when it comes to social media attitudes of those leading companies. For those which social media is almost innate, it seems natural that you share thoughts regarding the company on the likes of Twitter. But for the more traditional CEOs who have been in the game for many years, the advantages of doing this may be lost.

So here are some reasons why the boss should be on social media; be they a young MD of a tech startup or an experienced CEO at a large corporation.