By William Weidendorf...Social Media Marketing is not a quick fix. You have to be vigilant, strategic, and patient. Don't jump on the bandwagon just because everyone else is, and then lose interest quickly. Have a strategy first, do your research, then tackle it with a long term plan.
Social Media is a Lot Like Dieting


From http://www.xspond.com 4640 days ago
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4618 days ago
I wrote an answer to this for you, weeks ago but never was able to get it on our blog to share with you. I apologize for not getting it to you sooner. I hate when that happens, and am a strong advocate against not responding in a timely fashion. I have six ideas of ways to avoid sinking too much time and here they are - I hope they help.
http://www.xspond.com/2010/07/29/6-ways-to-waste-your-time-on-social-media/
4640 days ago
Secondly, I think one of the mantras of marketing via social media is that it takes time to see the results from your efforts. For a business developing a social media marketing strategy, are there any time-wasters you'd advise steering away from when making this effort?