BizSugar.com › Social Media › Steps To Take For A Social Media Marketing Strategy - infographic

Business Insider estimates that Americans spend more of their time on social media than any other online activity, including email. Because of this user engagement, using social media to promote your business can be one of the lowest cost channels in your marketing toolbox — but realizing a business benefit from it demands that you have a plan.

Here are the steps you need to devise an impactful social media strategy: