Target may be the first brand I’ve seen that is successfully engaging its customers across every major social media channel as part of one cohesive back-to-school campaign this year. And that is quite an achievement.

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Written by cparmele
4137 days ago

You're welcome, Heather! I'm happy to share great content to the BizSugar community!



Written by HeatherStone
4141 days ago

Hi Angela,

It's pretty amazing seeing a big brand really pull this off, though Target has been good at these kinds of innovative moves. I think small businesses have signaled the willingness to do this kind of marketing but sometimes lack the resources to see it through. Thanks to Chelle Parmele for sharing this with the BizSugar community.



Written by cparmele
4137 days ago

I swear I hit reply on your comment, I suppose I need a strong cup of coffee this Monday morning!



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