So here’s the deal. The creative did capture attention. But there’s been a lot of debate on whether it has been successful. Some reports say a 7% drop, others say a 107% increase. There are various other bits I’ve seen all over the web, with everyone getting up some post on how brilliant or flawed the engagement was, or whatever one of thousands dissected viewpoints to get a few more eyeballs to their blog.

Here’s the reality. They’re almost all full of it.

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Written by amabaie
5237 days ago

It was brilliant, but I got tired of hearing so much so quickly. Short -term saturation is only good if you have the Plan B to keep the momentum going. Too soon to tell on that one.



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