Learn actionable tips & tactics to help you become a pro at formatting, styling, sharing and engaging on Google Plus. This guide was created to help you interact, meet new and amazing people and have fun on Google+.

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Written by gjg
2617 days ago

Great post with excellent screen shots Brian.

I find a lot of people have put off really "getting to know" Google+. I'm one of them. I have an account and use it on occasion, but have put off learning the ins and outs of how to get the most our of it. Your post definitely fills in all of the gaps, thanks.



Written by brianjensen7982
2615 days ago

Thanks Gjq for the feedback and I'm glad the post resonated!



Written by tcamba
2641 days ago

WOW! WOW! FREAKING WOW! This is such a comprehensive Google Plus guide you just could not ignore!

personally, I'm not a big fan of Google Plus yet since most of the users/audience in my location are more on Facebook and Twitter. I don't even know if they use Linkedin or Pinterest.



Written by brianjensen7982
2640 days ago

Thanks Tcamba, I'm glad the post resonated! You make a great point, that not everyone has migrated to the network. While your target audience may not currently be on Google Plus, I'd recommend beating them to the punch so you're there waiting when they arrive.

Establishing a strong social footprint on the network, will significantly influence visibility for brands and personal uses alike in Google's organic results.



Written by nicregi
2641 days ago

Great guide! Recently, I focused on Google+ and hey, my traffic blasted off the roof top.

Love the time schedule thingy. That's US time right?

Thanks mate for sharing this.

Reginald



Written by brianjensen7982
2641 days ago

Hi Nicregi, I think it's great you're sharing on the network and I'd agree that Google+ is a viable traffic acquisition channel. I'd image sharing between the hours of 9:00 a.m. to 11:00 a.m. would be applicable regardless of where you live in the world.



Written by ShawnHessinger
2641 days ago

Brian,

Thanks so much for sharing this post with the BizSugar community. One of the biggest benefits I've seen with Google Plus is that the posts seem to rank very well on the Google search engine...as do the posts on your own site that you share. Has this been your impression as well? Thanks to Reginald Chan for sharing his experience with Google Plus over on BizSugar. Brian, if you have any further thoughts on the SEO benefits of using Google Plus, I'd love if you could share them in the comment section of the BizSugar community where all our members could benefit.



Written by brianjensen7982
2641 days ago

Hi Shawn, thanks for the comment and I'm happy you enjoyed the guide. There's been quite a bit of debate in the marketing and SEO communities over the potential ranking influence of +1s, shares and other social signals. Moz and Searchmetrics released correlation studies this year that showed high ranking typically have more +1's and other social shares. Both Moz and Searchmetrics were very transparent that both studies were correlation, not causation studies.

To me it makes sense that there is a correlation between great content and a high number of shares. I believe +1s, shares and other social signals indirectly contribute to better performance in organic search by increasing the visibility of the article which may lead to an increase in inbound links which could contribute to higher search rankings.

My experience is that Google+ is a fantastic social network and a great relationship building tool. While I haven't noticed a direct correlation with articles I've published that received high engagement on the network, the sharing does increase the visibility of the post on the network which leads to more relationship building opportunities.

The largest opportunity I see on Google+ for higher search rankings is with personalized search. The more relationships you build and the more users that have you in circles will increase the chances of your posts showing up in their logged-in search results.



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