Potential new fans and customers can tell a lot about your business by looking at your facebook page. Here's some tips to ensure you showcase your expertise, knowledge and customer service via your facebook page.

Who Voted for this Story





Comments


Written by bigmoneyweb
4198 days ago

I have always told my clients the importance of updating their facebook fanpage because without any useful updates, it will be like the owner is not serious in business at all and that is why I have unlike so many facebook pages in the past due to lack of updates.

Thanks for sharing this useful post.



Written by HeatherStone
4198 days ago

Wow, Lorna. Lots to think about here. I tend to dislike hard and fast rules for social media. I think it depends on what you're using Facebook for. Same with other social media. Are you using the site for customer service? Then certainly you should check on the account regularly throughout the day to find out what your customers are saying and "listen" more than you post. Are you using social media to increase traffic on your main site? Here your strategy will be completely different. Your use for the page makes all the difference as does the expectation of your audience. Often they will give you a good indication whether or not you're doing it right. Be sure you are paying attention.



Written by tcamba
4198 days ago

Lorna, this so true! A facebook fan page without any status updates or any comment replies is something that would easily turn off a lot of people.



Written by tiroberts
4198 days ago

Hi Lorna,

This is a very informative post. You certainly can tell quite a bit about a business or person by their Facebook page. I especially agree with the point you mad about not responding to comments. I make it a ritual to go in everyday and respond to every single comment that I get on my Facebook page, mention on Twitter, and comment that I get to my blog posts.

This is one of the most important things that will set you apart from your competitors, going that extra mile and truly engaging with everyone who follows you. I really enjoyed reading your post. Thanks for giving your insights and sharing this on BizSugar.com. I appreciate it!

Ti



Log in to comment or register here.
Subscribe

Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!