BizSugar.com › Social Media › Who\'s winning in the video content marketing space?

In today’s era of fast-paced information and short attention spans, B2B firms and marketers that overlook videos may soon be left in the dirt.

Telling compelling brand stories can be challenging for B2B companies. An oft-cited reason is that their products and services aren’t as “glittery” as their B2C counterparts.

Nothing could be further from the truth. Actually, some B2B companies have been paving the way creatively for the last few years.

Let’s take a look at four of them in today’s post.