Google are using a pretty common marketing tactic – engaging with influencers in order to gain traction. They’ve given us SEOs a bunch of reasons to care about Google+, stuff like enhanced rankings for content with ‘+1s’ via personalised search; all of which are of course very exciting; but is any of this stuff really benefiting sites?





Comments


Written by tiroberts
3500 days ago

Lol! Oh my, I loved this article, Hannah. I definitely agree with you. I see no real use for Google+ at all really. I'm actually a self proclaimed SEO rebel, so to the supposed Google ranking benefits wouldn't do me any good. I drive all of my traffic through social media and other alternative outlets. Yeah, I do occasionally post there and share some content I come across, but I don't really engage on it because quite frankly I find the platform to be bland, boring, and not user friendly.

You make SUCH a valid point about your friends not being on Google+. Why would they? It really holds not benefit for them. Thanks so much for sharing this awesome post with our BizSugar community. I really enjoyed reading it and I appreciate your insights!

Ti



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