By Daniel Adetunji:
According to Comscore statistics, males between the ages of 18-24 more likely download podcasts via Itunes… I was amazed at a report by Mediaweek. It was estimated that podcasting generated over $400 million in Ads in 2011, and the doubled has tripled in 2013.
According to a 2012 Edison research research study, podcasting has grown by 120% since 2006 and the number of people indicating that they’ve listened to podcasts has grown by over 200%. This clearly shows that podcasting is fast becoming the easiest way to consume information ON THE GO.
Podcasting is the new wave of the future. And it has come to stay. If you’ve not been recording podcasts, here’re 5 reasons why I think you should start podcasting:
Why Your Business Should Start Podcasting
Posted by lyceum under Social MediaFrom http://egonetcast.com 3904 days ago
Made Hot by: DigiTechBlog on August 14, 2013 6:00 pm
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Comments
3901 days ago
3899 days ago
3904 days ago
As you know, Small Business Trends recently reported there are now more than 1 billion podcast subscribers at Apple's iTunes store. That's a pretty impressive number all by itself. And it doesn't even include all the podcasts out there. It should also be noted that this is only the number of subscriptions so it probably doesn't get anywhere near the number of actual podcasts consumed.
3904 days ago