Here’s a quick overview of the main findings for my set of data from 386 AngelList trending startups:
* 39% have pricing publicly available
* The average number of packages is 3.5
* 44% sell the benefits on-page
* 84% organize prices low to high
* 9% organize prices high to low
* 59% list their enterprise package’s price as ‘Contact us’
* 49% highlight a package with a contrasting CTA color
* The most common CTA is ‘Start free trial’
* 63% offer a free trial
* 11% offer pricing on a sliding scale
* 85% of packages are named (‘Growth’, ‘Pro’, etc.)
* 6% offer a money-back guarantee
* 30% operate on a freemium model
Insightful Study of 386 SaaS Startup Pricing Pages
Posted by Liz_062 under StartupsFrom http://www.mikaelthakur.com 2879 days ago
Made Hot by: crowdSPRING on June 1, 2016 3:59 pm
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