BizSugar.com › Startups › Are You Chicken?

Today, I want to talk about something called "chicken entrepreneurship."

I first heard the phrase from Michael Masterson, the founder of Early to Rise and the first contributor to AWAI’s copywriting programs.

The idea, in a nutshell, is that the easiest and cheapest way to become a successful entrepreneur is to keep your present job while you test out your business and marketing ideas on the side, working just a few hours a week from the safety and comfort of your home.