BizSugar.com › Startups › Community Building Strategy Has Helped Retail Business T.C. Elli\'s Thrive

You’ve heard all the Great Recession horror stories — or experienced them as a business owner first hand. Now it’s time for a tale of fledgling brand tat weathered the storm and live to fight another day. T.C. Elli’s is one retail business that was able to make it through that difficult period due to a carefully crafted mix of in-store and online sales and marketing strategies. Read more about the business and how it has gained notoriety among its target customers.