BizSugar.com › Startups › Startup Professionals Musings: 5 Ways To Plan for Business Change Before the Crisis

Based on my experience as a business advisor, most businesses don’t think about the need for change until a crisis occurs. This might be the recognition that competitors are surpassing your own results, financial growth has disappeared, or the pandemic has eliminated loyal customers. Only then do they begin searching for that one-time fix that will restore their leadership position.