BizSugar.com › Startups › Startup Professionals Musings: 7 Keys To Building And Keeping A Business Innovative

Within the startup realm, there is a big difference between having an innovative product versus an innovative business. Some startups have a new technology, but stick to a tried-and-true business model. Others take an existing product, and give it new life with a creative business model. The most competitive startups do both, all the time and every time.