BizSugar.com › Startups › Startup Professionals Musings: 7 Ways To Balance Your Heart And Logic With Investors

Based on my own years of experience in startups and big business, and more recently as an angel investor, I often cringe when I see one of you entrepreneurs missing a cue that I have seen work for many before you. I’m a big fan of leading with your heart and your passion, but I’m also convinced that logic has a big role in business, so don’t forget to highlight your balance as well.