BizSugar.com › Startups › Startup Professionals Musings: 8 Ways To Ensure Customer Interactions Are Memorable

As a consumer, I rarely pay attention to your marketing pitch, but I certainly always remember a exceptionally positive total experience with your team, based on a memorable set of interactions from first contact to discussions with friends. Yet, as a business consultant, I often find minimal focus on improving employee engagement and assessing their customer-facing performance.