You hear a lot of talk these days about the importance of customer satisfaction, but customer loyalty is the real win. A satisfied customer is necessary, but not sufficient, to be a loyal customer who will come back repeatedly, refer their friends and family to you, and be faithful even when your price is not the lowest.





Comments


Written by SadieJane
4292 days ago

That is so very true, and often overlooked.

The customer you already have is very likely to be a repeat customer,

or recommend your site to others.

New customers are great, but require more time and effort to attract.

Let your current customers know they are appreciated.



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Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!