You might have noticed that we tend to be pretty big on content marketing strategy around here.
“Throw a ton of content onto the blog and hope someone likes it” is not a strategy.
“Publish a bunch of listicles based on what we think our keywords probably are” is not a strategy.
Copyblogger Book Club: Master Content Strategy
Posted by zolachupik under StrategyFrom https://www.copyblogger.com 1835 days ago
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