CRM, rather than becoming the savior of the sales person, frequently becomes the bane of the sales person. In their haste to implement CRM, companies put the total responsibility for the CRM system in the hands of their sales people, and tie their sales people’s hands by asking them to become data entry clerks and data cleansing experts.
Increasing Sales Without Increasing The Size of Your Sales Force
Posted by LukeRussell under StrategyFrom http://customerthink.com 3742 days ago
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