BizSugar.com › Strategy › It's Sometimes Way Too Late to Make a Great First Impression

Customer loyalty is not what it once was. There was a time when people were very loyal to businesses and brands, and while still true to an extent, it is less true today than it used to be. There are all sorts of reasons for this of course, but a main one is that there is simply a lot of competition out there for people’s dollars, and attention. Online or off, with social media, mobile marketing, and more small businesses than ever, getting people to stay loyal to a business is no easy feat.