BizSugar.com › Strategy › Talking about Business reconnecting with Innovation | Transforming your Business

Business is being constantly cajoled about Innovation. “Innovate or die!” “Innovation is the lifeblood of the Knowledge Economy!” Similar slogans abound.

“OK, great. So what is Innovation?”

Well, the answers are often not quite so forthright or clear in response. Businesses move on and deal with day to day problems and quite rightly don't spend much time on the unclear and ambiguous.