BizSugar.com › Strategy › The New Alpha Leader: Rethink Your Definition of a Leader

These images of “alpha” as a loud, physically powerful and usually male leader have been reinforced in magazines, television, books and social media and even celebrated in some parts of business. (Think about “Mad Men.”)
Just because this is the perception, does that make it a reality? Do you have to be an “alpha,” as society envisions it, to make a powerful impact in the world?
Danielle Harlan, author of The New Alpha, says you can change how you define alphas and how you become one, as a result.