Coca Cola's Asia Pacific Regional Director Leonardo O'Grady shares compelling case studies that illustrated 3 lessons that every business should learn in the age of social media during a conference "Creating Advocacy In A World Where Mob Rules - The Coca Cola Story".
So what are the lessons we should learn? Read to find out more!
Coca Cola: 3 lessons you can learn in the age of social media
Posted by JasonHJH under Success StoriesFrom http://smminsights.com 4015 days ago
Made Hot by: maestro68 on April 26, 2013 4:46 am
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I believe there're many businesses using social media successfully, and each to their own merits. For a brilliant example, see Oreo & Kit Kat.
http://www.mediabistro.com/prnewser/did-oreo-win-twitter-again-yes-they-did_b60761
Hope this helps! I hope to share more helpful cases in the future. Thank you once again for reading and commenting.
4015 days ago