Mascot Books: The Sucess of a Small Publisher

Mascot Books: The Sucess of a Small Publisher - http://bizbox.slate.com Avatar Posted by BizBox under Success Stories
From http://bizbox.slate.com 3989 days ago
Made Hot by: on March 20, 2009 3:28 pm
An interview with Naryen Aryal, the co-owner (with his wife) of Mascot Books, a Virginia-based publisher that specializes in children's books about college, professional, and elementary-school sports mascots. Naryen discusses how he and his wife came up with their business idea, how they have learned to do business with gigantic retailers like Walmart and Costco, and what their most popular subject, Wally the Green Monster, is up to these days (he's a real busy guy).

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