BizSugar.com › Success Stories › The Katamari Principle of Marketing

How can smaller sites with superior content ever rank over sites with superior traffic? It’s a vicious circle: A regional or national brick-and-mortar brand has higher traffic, leads to a higher rank, which leads to higher traffic, ad infinitum.

But, there are things that a small business can do. Here's one marketing gem I have learned to help boost business. Maybe it could work for your business too.