BizSugar.com › Technology › Data for the People: Understanding the Dark Side of a Data-Filled World

Data has transformed business. With data, businesses can market efficiently, engage on a deeper level with their computers, and deliver products and services faster than ever. Data has also given more power to consumers, allowing unprecedented access to a business with a click. All of this access, however, comes at a risk. Credit card numbers can be stolen, passwords hacked and complete websites taken over by hackers or trolls. Data for the People: How to Make Our Post-Privacy Economy Work for You explores the implications of living in an always-connected and constantly changing,data-filled world.