BizSugar.com › Technology › Does Your Biz Need a Mobile-First Business Strategy?

When you hear the term “mobile first,” it generally prompts you to think of visual design, meaning the way a website appears on a desktop versus smartphone.
Today, many companies have launched mobile default versions of their desktop sites in response to the tremendous growth of consumers who choose to access the Web via their cellphone versus a desktop computer.
Some call this kind of mobile strategy a “graceful degradation” in that the full functionality of the desktop version is scaled down and simplified for the smaller mobile screen.