BizSugar.com › Technology › So, You Don’t Have Any Disabled Users?

As an accessibility advocate, I get quite a few business owners and web developers who insist that they don’t have any disabled users or customers. I ask them if they’ve ever done a survey, just to see, and the answer is always no. Why, then, are they so certain that there’s no disabled people using their product? Though I’ve gotten some horrifying responses to that question (one insisted his site was too ‘cool’ for people with disabilities), most boiled down to one thing: statistics. They believed that there were simply so few disabled people in the world that, statistically, it was highly probable that they had no disabled users.