The smartest thing you could do before you read +Imran Sq's article is to hold a mobile close to your eye, switch the QR Scanner on and pretend you own Google Glass... then scan the code and live the future today.
Integrated marketing spend will see a 150% increase by 2016 but this investment predicted by Google can't just be spent on the smart devices from 2013. Predict the next wave of 'wink/gesture' based online users and embrace them. Check the ground breaking QR creation tip (with analytics) and start populating your next-gen follower lists easily (put them into your infographic/articles)
Retailers using wearable tech and iBeacon/Hybris software will soon know who you are (social profile data retrieval) and what you wanted from a previous QR interaction. This is in addition to Nametag facial recognition offerings and Millennial Media proximity based targeting and includes the paired smart watch and phone ability.
The Wearable-Device World: Create & Track QR Code Performance ~ Digital Information World


From http://www.digitalinformationworld.com 3056 days ago
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