As part of a small-business network Visa designed for Facebook, the world's largest credit and debit card processor is paying for $2 million of advertising on the socializing site. Visa is giving a $100 advertising credit on Facebook to each of the first 20,000 U.S. businesses that download the Web application needed to join the network, which de
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Visa offering free Facebook advertising to small businesses
Posted by suzyQ under AdvertisingFrom http://seattlepi.nwsource.com 5755 days ago
Made Hot by: on June 27, 2008 4:00 pm
The 5 Creepiest Advertising Techniques of the (Near) Future
Posted by waltgoshert under AdvertisingFrom http://www.cracked.com 5755 days ago
Made Hot by: on June 27, 2008 4:00 pm
Marketers are working hard behind the scenes to make sure it's much, much worse in the future. Doing things like ...
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10 Ways to Deliver Hotter Leads in Your Marketing Efforts
Posted by digitalsmash under AdvertisingFrom http://www.betterforbusiness.com 5764 days ago
Made Hot by: on June 18, 2008 1:18 pm
Ever since that dreadful summer of 2007, things have really been all doom-and-gloom for the American economy. Oil prices have surged, Foreclosures are at an all-time high, employment is starting to drop, and consumer confidence seems to be gliding down as fast as our gas prices are floating upwards. What's small or mid-sized business owner to do i
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Alternative newspaper readership increasing
Posted by suzyQ under AdvertisingFrom http://blogs.mediapost.com 5769 days ago
Made Hot by: on June 16, 2008 12:27 am
A new report issued by The Media Audit reveals that 43.8 million U.S. adults have read an alternative newspaper or visited an alternative newspaper's website in the past 30 days. The study, which compared past four issue readership among 117 papers across 88 U.S. Markets, reveals an average readership of 374,296 adults in 2007 compared to 362,938
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College Students Addicted to College Newspapers
Posted by luckycharmer under AdvertisingFrom http://www.marketingcharts.com 5771 days ago
Made Hot by: on June 13, 2008 7:55 pm
Looking for a way to reach college students? Despite declines in mainstream newspaper readership, college newspapers are an integral part of students' lives, with over three-quarters (76%) of them saying they have read their college newspaper in the past month, according to a recent Alloy Media + Marketing study.
That figure is an impressive 9
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Israeli Surveillance Leads to High-Tech Billboards
Posted by ILuvMktg under AdvertisingFrom http://www.mediabuyerplanner.com 5775 days ago
Made Hot by: on June 6, 2008 3:24 pm
Technology inspired by Israeli surveillance has led to camera-equipped billboards that can track viewers' faces to gather reliable viewing data for digital displays and screens.
The technology comes from TruMedia, which is testing the cameras in about 30 locations nationwide. A company in Paris offers similar tracking. Software behind each bill
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What Your Customer REALLY Wants!
Posted by digitalsmash under AdvertisingFrom http://www.soloseo.com 5784 days ago
Made Hot by: on May 31, 2008 1:49 pm
This is a very true, and very funny depection of what the customer wants, and usually ends up getting. Don't let this happen in YOUR business!
Enjoy!
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How a Social Media Campaign Fits into a B2B Media Plan
Posted by digitalsmash under AdvertisingFrom http://www.clickz.com 5784 days ago
Made Hot by: on May 29, 2008 12:00 am
Let's explore a facet of social media that's often ignored -- B2B (define) social media. Last month, my agency ran a social media seminar at the New England Direct Marketing Association Conference. When an audience member asked about B2B social media, Bianca Garcia, one of our star media planners, jumped right in with a lot of good information.
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Squeeze the Most Juice Out of Your Social Media Profile
Posted by digitalsmash under AdvertisingFrom http://www.searchenginejournal.com 5784 days ago
Made Hot by: on May 28, 2008 8:06 pm
If you have ever looked into more cost efficient ways to market, utilizing social media should be almost #1 on that list of to-do's. This is a wonderful resource of how to get the most out of your social media efforts!
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Three Advertising Laws to Reinforce Product Branding
Posted by digitalsmash under AdvertisingFrom http://lab.77agency.com 5784 days ago
Made Hot by: on May 28, 2008 1:02 pm
Some wonderful tips on using the power of branding to your advantage!
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