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PPC And Social Media Marketing Work Together For You!
In life, it’s important to make the right set of choices. The choices you make end up defining your life. Better choices transform you into a better human being while bad choices end up ruining the opportunities created. This ideology holds tru Read More

If you're advertising on Google, you need to plan your ad campaigns strategically. Here's how to know you're getting the most out of your Google ads. Read More

The Google Keyword Planner tends to get a bad rep in the world of PPC and SEO. It’s really not its fault; Google does its best to make the tool as useful and relevant as possible while keeping it free. Read More

“It was the best of times, it was the worst of times.” When Dickens wrote that now famous line, he might not have been thinking of eCommerce digital marketers. Read More

"The difference in reaction to the two campaigns shows the limits of 'woke capital,' and helps us see what kinds of social change companies will and won’t be successful at pushing." Read More

There are a growing number of signs pointing to a shakeup in how marketers are allocating their digital advertising budgets. Now to be sure Google and Facebook are still the top destinations for those ad dollars. But more and more you’re hearing about big brands beginning to switch as much as 50-6 Read More

Are you looking to start an online ad campaign but not sure if you should use Google Adwords or Facebook Ads? In this video, I explain the differences between the two ad platforms and which one is best based on your business. Read More

Creating an Adwords campaign is easy, running an efficient and profitable campaign is much more difficult. Google will tell you that any small business can start and run their own campaigns, though most eventually abandoned the platform after wasting a lot of time and money Read More

Print advertising is dead.

At least that's why most people will tell you, especially us online marketers.

While print advertising is not as effective as online marketing in most cases, it still has value and can become an important part of your overall marketing plan. Read More