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Do you use script books to talk to your prospects? If so, it's time to set them aside and learn this one easy skill that will move you leaps and bounds beyond your competition in network marketing. Read More

Guy Kawasaki interviews Dave Balter, founder of Bzz Agent. Grab a free download Dave's new book, The Word of Mouth Manual II Read More

A growing business lives and dies by repeat customers or clients, especially in uncertain economic times like these. The problem is that most customer retention strategies are ineffective. To make matters worse, the average business hears from only 4% of dissatisfied customers -- the rest just bolt. Here are 9 1/2 ways how to get your customers Read More

Many projects and products make promises that rely on faith and finger crossing, and when they fail they destroy customer trust. But making different promises, the way Apple and Google do, can wow your customers and increase their trust, loyalty, and satisfaction. Read More

Here's the secret, and whisper it to all your sales and marketing folks, to all your service people, to anyone whose work will somehow touch and impact the customer's experience: As customers, we are absolute suckers for authenticity. Read More

The key factor in causing or preventing malpractice suits also affects your customers and clients (and employees) in the business world. Are you building happy customers or cruising for a lawsuit? Read More

Tips on taking responsibility for the service your company provides Read More

Take a look around your business unit, listen to your associates and customers, keep abreast of market trends and your competition, and never stop asking yourself, “Is there an opportunity to convert and deliver this or any process in the operations and sales functions to an express service module?” Read More

Tips on how picking up the phone can really help with your small business. Read More