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PPC — it’s a staple for most small and medium-sized businesses, in one form or another. And it’s no wonder: In their latest Economic Impact report, Google reports that “businesses generally make an average of $2 in revenue for every $1 they spend on AdWords.”

The entire process is getting smarte Read More

Artificial intelligence and machine learning have far surpassed the “eye roll” reaction they once sparked…

They have become essential tools for many large e-commerce brands to operate at such scale — and both, while also becoming more advanced, are increasing in prominence with each year that g Read More

Success in business is mostly about preparation. The same is true for planning a successful business trip. The better you prepare for your next business trip the more likely will you have a successful journey. When you travel for business there a million moving parts. Read More

Even if the trend begins to slow down — we’re still talking trillions in e-commerce global online sales each year.

Mobile shopping is now the norm. Customers typically conduct research on multiple devices before making the final purchase. These customer journeys may span weeks or months.

So, Read More

Whether you need to manage affiliate links or wish to be visible on search engines, here are the top 15 WordPress plugins you must know about as an affiliate marketer. Read More

Ryan Biddulph is a popular writer and blogger today, but he started as a nobody a few years ago.

He did learn a few valuable lessons early on in his career that may smooth your blogging journey, if you are a new or struggling blogger. Read More

Understanding the psychology behind consumer behaviors, emotions and tendencies is a super-powerful technic on the road to achieving and maintaining customer loyalty.

Apply these 6 super-psychological triggers to maximize customer retention. Read More

Anyone who's been in the business-to-business (B2B) space for any amount of time knows that, depending on the product or service you're selling, sales cycles can range from days to years. Anything marketers and salespeople can do to expedite decision-making without pressuring prospects too much can Read More

They say that stranger’s soul is incomprehensible, but we can’t entirely agree with the statement.

Most often we just don’t want to notice the obvious, pretending that it’s too personal matter or something of the kind.

In fact, a human soul is not as dark as it seems. It is always ready and e Read More