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Interesting description of how personal branding can increase sales. Read More

Developing a Marketing Plan is nothing more than setting goals and making a to-do list that will get you there. It's really not much different than planning a party. You're basically creating a plan for inviting more people you love to give you money and then tell other people why they should give you their money too. Sounds like a party to me. Read More

Interesting take on how to get almost instant notoriety and PR for your company on a shoe string. Read More

Featured on the cover of this month's New York Enterprise Report, Leonard has grown his father's Norwalk, Conn.-based dairy farm into a four-chain supermarket that redefines the shopping experience. Too bad you have to live in the Northeast to enjoy Stew Leonard's. What makes this place so unique is aside from its high-quality, uber-fresh fo Read More

Denny Hatch, direct marketing guru, describes his unpleasant Kindle moment. "My Kindle arrived last week, and, in a word, Amazon's fulfillment stinks." Read More

How to get your business' location listed in Google Maps so that it shows in Google's universal search results for local searches. Read More

So you've heard the buzz going around the office? Heard the news, Wall Street, Congress, and your perhaps your neighbors? The economy has hit some tough times, it's true. However, this doesn't have to be the end, or a stifling factor in your own business. There are a million ways to effectively market for cheaper than you think. Often times, the c Read More

Some things to think about that before you decide to chuck your existing job and take up blogging as a business. Read More

Here are the fourteen absolutely indispensable power tools that should be in every sales rep's bag of tricks: Read More