Online dragon roared .. and sales rose 86%

Avatar Posted by JuliePower under Online Marketing
From http://eimr.blogspot.com 5817 days ago
Made Hot by: on November 11, 2008 8:13 am
Fantastic viral marketing case study (you can show a doubting CFO) with hard facts and results. These savvy marketers created a wave of enthusiasm in a contest involving 31 bloggers over 31 days. It gave sales a big kick in the pants ... Read More

Web 2.0 — What is It and Should You Care? | Novelspot

Avatar Posted by litekepr under Online Marketing
From http://novelspot.net 5819 days ago
Made Hot by: on November 11, 2008 7:14 am
Web 2.0 — it isn't as complicated as it sounds and it is very beneficial for you to learn more about it. Let me start by saying that you are probably already using Web 2.0, but you don't know it. Web 2.0 is a term that is being heard more often each day. These are great new options that we have on the internet and they can be very beneficial to yo Read More

One Simple Secret to Keeping a Customer for Life

Avatar Posted by smallbizbee under Customer Service
From http://smallbizbee.com 5817 days ago
Made Hot by: Bigheights on November 11, 2008 7:10 am
Do you remember your first sale? The first time somebody paid you for your product, service, or information? I sure do, and I bet I'm not alone in getting that giddy feeling when somebody was actually paying me! What a thrill, and my enthusiasm was through the roof. Read More
When you hear the term Generation Y, what do you think of? iPods? Instant messaging? Online communities? If so, you're on track. But as a B2B marketer, you should add target market to that list. And if you don't think this demographic is part of your audience, think again. Read More

The Account Quality Score: Money Pit for the Uninformed

Avatar Posted by mona19 under Marketing
From http://searchenginewatch.com 5820 days ago
Made Hot by: on November 11, 2008 2:36 am
While the principles and advice in that column apply to all of the "big three" search engines, there's one QS factor that's only part of Google AdWords: the Account Quality Score. It affects keyword minimum bids -- the bid prices Google says are the lowest ones Google will accept in order for a keyword to be eligible for ad display. Late last Read More

Small Business is Driving, Now

Avatar Posted by ZaneSafrit under Success Stories
From http://www.smallbizsurvival.com 5818 days ago
Made Hot by: on November 10, 2008 9:31 pm
Small business is driving this economy moving forward. Here's some reasons why. Read More

Keep Your Links To 8 Words Long For Best SEO Results

Avatar Posted by YEVF under Online Marketing
From http://www.youngentrepreneur.com 5819 days ago
Made Hot by: on November 10, 2008 8:30 pm
It's no secret that anchor text of your links help increase your prominence in Google's rankings. The simple idea here is that instead of having your links say “click here” or “more info”, you should put your keywords in the the anchor text to increase your relevancy score for those keywords. Read More

Business Lessons From Poker - Guy Laliberté

Avatar Posted by YEVF under Success Stories
From http://www.youngentrepreneur.com 5819 days ago
Made Hot by: on November 10, 2008 7:30 pm
In July I did a feature on Guy Laliberté (Stick To Your Dream - Guy Laliberté), founder of Cirque Du Soleil. I wanted to expand on that profile today by sharing how Guy compares running business to playing poker (Guy is also a skilled poker player in his free time). Read More
The results are in from our most recent poll! I asked you what the best business advice was that you ever received and you replied in full force! Here are the results below. Thank you everyone for participating and I hope you find kernels of wisdom here that you can apply to your business: Read More

CPM vs. CPS

Avatar Posted by prasadt under Online Marketing
From http://www.startable.com 5819 days ago
Made Hot by: on November 10, 2008 6:31 pm
Healy Jones, a Boston VC, shares his thoughts on whether it makes sense to pay for impressions or for conversions. Something to think about in this downturn - better to pay to generate revenue than brand building. Read More
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Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!