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Every business uses spreadsheets. For years, Microsoft Excel was the obvious choice, but as software migrates to the cloud, Google Sheets has emerged as a worthy opponent.
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Tracking your work and what you do may sound a little simple (however, we’ve proven before that it’s not necessarily the case). But just imagine having lots of people working on the same project (or more than one project) at the same time. That’s when it actually becomes not so easy to track what’s Read More

There aren’t many three-word phrases that’ll put you to sleep much quicker than “business document management”, but it doesn’t have to be that way. Back in the days of desktop legacy software, there was no possible way to make managing business documents anything less than an awful experience. Read More

Finding the best checklist app isn’t easy. I’ve written about my pains with productivity before, and I’m not the only one who has trouble sorting themselves out — you probably don’t know which productivity solution is best for you either. Part of the problem is that there are so many different apps Read More

Giving customers something free is a great strategy for attracting more business. When it comes to software, though, you’ve got two models to consider:

The free trial, which gives users total and free access for a short period of time

A freemium version, which is free forever, but has limited Read More

If you look at your company’s financials, and the bottom line is not looking as strong as you’d like, you may need to rethink your brand before increasing your prices. Read More

You’re customers are now an audience with an audience of audiences and as a result, brands are no longer created, they’re co-created. Experience is everything. Design it…for every moment of truth…where they matter in each moment and collectively. Read More

Evaluators look closely at the main content of a web page along with other elements like navigation and advertisements to determine if it directly helps the page achieve its purpose. The main content should be the reason the page exists and its quality is important. Read More

A holistic approach to merchandising is key to ensuring ongoing growth for your store. Here are 10 retail merchandising tactics you can try this year. Read More