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I caught up with Adele Revella, CEO of Buyer Persona Institute, and author of Buyer Personas. Adele's unique perspective derives from decades of experience as a sales and marketing executive, trainer and entrepreneur. In this podcast, we talked about buyer personas- they’re built, so now what? Read More

Paralegals often think of themselves as indispensable superheroes for their firms, and for good reason. On a day-to-day basis, you’re asked to take on new challenges, requiring you to find more and more creative ways to accomplish things efficiently enough to enjoy some “me time” at the end of the Read More

The human brain wasn’t built to go at full steam for hours on end. Studies have shown that performance suffers when you spend prolonged periods focusing on the same task. Brief mental breaks can help you stay focused, as well as give your mind the freedom to wander (which is necessary for creative Read More

Have you ever used Google Drive? If not, then, find out what is Google Drive and how it works?

Just like its competitors OneDrive and DropBox, Google Drive is regarded as one of the most popular cloud-based storage services from Google family. Read More

If you want more money there are three things you need to do: Produce, Trade and Save.

The financially successful, develop their ability to produce, trade and save.

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With a tool like Process Street, you can automate a number of tasks that your teams need to complete in their day-to-day. From making sure your team follows the same process every time, to ensuring every step is taken, Process Street gives you the tools to keep your team on the same page. Read More

Could a Premature Product Launch Doom My Business to Failure? Also receive tips on how to start a business with and without a large amount of resources. And as always, don't forget to subscribe to our newsletter! Read More

If you want a large team of enterprise developers to collaborate effectively, you need to find a suitable place to host your code. Choosing a repository hosting service might not seem like a big deal. But the repo host you choose can have serious consequences for your developers’ productivity and a Read More

There are many discussions lately on how you could develop a product or rather how to develop an info-product. Info-products are these particular intangible products comprise of bits-and-bites as are the e-books, courses, seminars, webinars, applications, etc. The development procedure is not diffi Read More