BizSugar.com › Published News › Marketing › Sales › Page 143

There’s no way an outside consultant, or even a VP of Sales for that matter, can tell an experienced rep how to do his or her job. It’s like the old joke about trying to teach a pig to dance. It frustrates you and annoys the pig Read More

I meet with executives everyday. They have great knowledge about their businesses–they can cite everything about their strategies, priorities, goals, key metrics. They study their competitors incessantly, understanding their strategies and positioning. They study their markets, and the best study their customers. They have deep insight about everything in their industry Read More

Not everything you try in sales will work the first time, nor will it work every time. And not everything that fails should be abandoned. It takes years of studying and learning the rules to know when and how to break them. And that only works sometimes Read More

The examples used throughout this series of “Selling With Finance” posts show a five year time horizon. Does anyone actually think a financial projection stretching out that far could possibly be accurate? Frankly, even financial professionals find making accurate one-year forecasts to be a challenge. As sales reps, therefore, we need to be careful about implications regarding precision. Read More

Competing on price is a no win situation that gets you stuck with numerous vendors. Here is how to compete on value Read More

Analyzing your wins and your losses together can build a powerful set of lessons that informs your future actions and behaviors. Take stock of these lessons learned, and make no excuses Read More

Sometimes you miss achieving the outcomes that you need to advance your opportunity with your dream client. If you need a do-over, ask for a do-over. Don’t go without what you need to win or to succeed Read More

If you are going to succeed in sales, you are going to have to sell inside your own organization. This means you need to do your homework, just like you would to sell outside Read More

Having a sales process is not like having a piece of art that you can hang on the wall, admire, show your friends as it gains value. If it does not get executed, it have no value, and is likely costing you sales and good people Read More