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So, if you want your online marketing to yield great results, your job doesn’t end with lead generation. You need to make sure your sales team knows how to get those leads to close. Read More

Stop trying to displace, instead help your buyer move forward in a way they currently can't. Rather than all or none, go for some, then build on it. Read More

Actually, DON'T! No business should be trying to take advantage of a day like 9/11 to promote themselves. Read why, and what you should do instead. Read More

Starting an ecommerce site is never easy, but the goal of setting up, launching, and maintaining sites where entrepreneurs, designers, and creators of all sorts can sell their wares is more attainable now than it ever has been.

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Entrepreneurship is a game of constantly attracting new customers to continually make sales. While digital marketing plays a large part in winning that game, it shouldn’t be the only tool in your toolbox. Here, are some awesome strategies to make customers ready to give you their money. Read More

Your smartphone receives push notifications from apps of all sorts. So shouldn't you get similar notifications when monitoring e-commerce activity? If you answered "especially in regard to analytics," Read More

The amount of freebies on the Internet got quite overwhelming.
11 Ways to Convince a Prospective Customer to Try out Your Service Read More

Have you already had time to check out LinkedIn's new study about the State of Sales in 2016? This article goes through some of the most important highlights and takeaways from the study.

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When implementing a digital sales or social selling program, the biggest single point of failure can be writing LinkedIn messages to buyers. Or to put it in simpler language, the ability to craft well thought out messages that convert into offline conversations between seller and buyer. Read More