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The Hotel business is very visual in nature, which makes social media perfectly suited for advertising. Not only that, but it is a great way to build a personal rapport with your visitors, do some follow up, and get some of their recommendations.

Without a solid social media strategy, Read More

Instagram is now absolutely massive. It’s so big that if you want to achieve huge success, you’re going to have to start using tools.

Why? Because tools are designed to help us. Need help scheduling your posts? There’s a tool for that. Need help customizing your images? There’s a tool for that, Read More

Nearly 2 billion people have tuned into Facebook Live broadcasts. For businesses, this means there’s a huge audience out there that’s willing to engage with you over real time video. Whether you’re looking to answer questions, show off some behind the scenes shots from your office or showcase a liv Read More

I am back on track and taking a digital break at the same time. In this episode I tell you about guests in the pipeline, future plans, and how you could support my work.

Show notes with links to articles, blog posts, products and services:


- Ed Filowat - Backpack Studio app
- Lisa Sicard - Read More

Just like all the other social media platforms it's time that podcasting had their own stories too. Tune in to this episode of Podcasting Stories or #PodStories with Ms. Ileane. In this update, the question of the day is how many mics do you have and why. You'll also hear feedback from two listener Read More

Pinterest is a user-centric platform that provides industry-specific knowledge from the best sources. It allows for shaping the personality of your brand. Read More

Do you know the power of using a social media quote? The post covers why and where you should and how to best use short motivational quotes with examples. Read More

Is engaging part of your social media marketing strategy? By the end of 2018, there were 2.8 billion social media users. They estimate the number of users to reach 3.1 billion by 2021, according to Statista. This means that social media is a crucial and growing marketing tool.

Not all businesses Read More

Do social media signals have a direct impact on search rankings? The truth: it doesn’t really matter.
The reality is that social media plays a big role in helping companies get their content in front of a larger audience. That leads to many things that benefit SEO, including more backlinks, improv Read More