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You know the power of social media. But can you use it wisely? Dishonesty, deception, unethical behavior and tactics. The dark side are they. Once you start down the dark path, forever will it dominate your destiny. Enter the most unlikely character to teach us the importance of using the social media correctly for PR and marketing. Listen, young Jedi, and learn... Read More

An illegal Facebook marketing technique which blackhat marketers are using to exploit the loose account creation criteria on Faceboo Read More

Marketing blogs are the most widely read and rated on Technorati and other blog forums. Is business blogging for small business redundant except for marketing related posts Read More

Are you using LinkedIn? It still surprises me when I hear people say they haven't opened an account on what I consider to be an essential tool for business. Read this post to discover some fun facts and essential ways LinkedIn improves my business. If you're still not convinced? Have a read and discover what makes LinkedIn different from the other social networking tool Read More

Whether it's here at BizSugar or on any other social media community, commitment is key and passionate users will always get more out of the experience. Just ask our own BizSugar "groupie" Heidi Kalman whose great posts inspired this one Read More

On June 9th, Jeremy Victor of Make Good Media presented his tips for building a B2B community on Twitter, which I believe are also applicable for the B2C community and even individuals simply looking to create their own personal brand. Before getting started it is important to define “community”, which Jeremy did by describing it as “a like minded group of people that share common interests, feelings, situations and experiences.” Twitter provides an excellent channel for marketers as it is “a real-time information network powered by people from around the world” who are interested in discovery and communication Read More

How to get less out of LinkedIn. LinkedIn is a great tool for networking and can help transform you job hunting and business development results Read More

Just like produce at your favorite supermarket or farmer’s market, content and information introducing you and your expertise to members of your social media community, whether BizSugar or any other, must be tantalizing enough to make visitors want to return again and again and of sufficient quality to inspire trust on the part of potential clients and customers about the quality you offer.
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A Twitter resource for businesses to learn how to start a Twitter marketing and Twitter networking plan with a tweet plan and strategic networking Read More