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Here's a summary of social media tips I have posted on Twitter over the past week. They're usually inspired by conversations, client questions or things I have Read More

Creating a blog or a social media account might only take you a maximum of 10 minutes, but once that’s done, you are in for some high commitment. When you start a web 2.0 initiative, you should think about what and who are required over its lifespan, not just the pre-release. Read More

For Donna Talarico, an eCommerce professional, social media improved her blogging in terms of content, search engine optimization, and readership. Check out the top 5 reasons why. Read More

When it comes to tools designed to help small businesses best manage their Twitter accounts, there are two major contenders in the space right now that you should consider: CoTweet and HootSuite. Read More

Announcing the creation of the Motivation 101 Blog fan page on Facebook! It's a new community for sales- and business people to connect and share ideas and information about staying motivated. Read More

Pioneer presenters are using social media to engage their audience and extend the reach of their ideas. Here are 9 tips for improving your presentations with social media. Read More

Sparking off a conversation with @WholeFoods or @Starbucks isn’t uncommon. The brand is brought to life by employees handling the profiles. Such connection was hardly possible before the social media era. Read More

Today’s social media podcast is on social media ROI or return on investment and why it’s not nearly as important as ROR. ROR is a term introduced to me by Darcy Rezac author of Work the Pond. From a social media perspective and a general marketing perspective most people are nearsighted and have serious tunnel vision when it comes to social media ROI. ROR is about return on relationship and not Read More

Instead of location, location, location, businesses should be concerned with the three Cs: content, connection and conversation. These three are what will set you apart from your competition. Read More