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Sometimes we get so caught up in building our online business that we forget it's a long-term value proposition. What if you haven't got months or even a year? You've got to feed your family now? Then you have to go back into the traditional sales approach... Read More

The key questions to ask when hiring a social media consultant for your business, brand or self. Read More

Comprehensive guide for how to market a business on Twitter effectively. What to do, what not to do, and how to use Twitter to increase your bottom line. Read More

The growth of the web 2.0 and social media sites like Facebook and Twitter gives every professional sport team the opportunity to create a social network for their fans, which was impossible just a couple of years ago. The relation between social media and sports are getting larger and larger and social media sites are becoming very popular amongst the sport enthusiasts. Many software companies a Read More

recent study has found that Facebook might not be the right approach for most businesses after all. Read More

grab attention, demand response and be memorable. Read More

I started to title this series–Social Selling. But, how ridiculous is that? Selling has always been social. Selling has to be social. Failing to understand this principle is where most begin their trek to failure in sales.

Social selling is an assumption, not an innovative idea. Read More

Have you ever wondered how to get bloggers to write about you, which can help your PR efforts? It can have the same impact, or an even higher impact, as being mentioned in a newspaper article. The important thing is to do it systematically and carefully because approaching a blogger is slightly different than approaching a member of the media. It’s all about strategically approaching bloggers, bu Read More

Twitter Business Reasons: Here are 15 comprehensive reasons for a business to utilize Twitter. The list was compiled after reading Twitterville, by Shel Israel. Read More