Seth Godin: Sliced bread and other marketing delights

Avatar Posted by JohnH under Marketing
From http://www.youtube.com 4178 days ago
Made Hot by: Ideas2Deals on December 16, 2007 10:32 pm
This isn't a new video, but it's one of my favorites by Seth Godin, so I thought I'd share it for those of you who haven't seen it yet. It's about how the best ideas can fail if you don't know how to spread the word -- how to make the idea appeal to early adopters -- how to create an idea that's truly remarkable. Read More

Company Parties for As Few As Two

Company Parties for As Few As Two - http://www.businessknowhow.com Avatar Posted by Becky under Human Resources
From http://www.businessknowhow.com 4178 days ago
Made Hot by: on December 16, 2007 10:29 pm
Just as large corporations are throwing their huge holiday galas, complete with orchestras, lavish meals and elaborate decorations and presentations of special bonuses and gifts, your small or home-based business can have its own end-of-the-year celebration. Indeed, you might choose to scale down the band and the buffet (perhaps, eliminate them fr Read More

Thrive in a Slowing Economy - Podcast

Thrive in a Slowing Economy - Podcast - http://www.businessweek.com Avatar Posted by Becky under News
From http://www.businessweek.com 4178 days ago
Made Hot by: on December 16, 2007 10:29 pm
How can small businesses not only survive, but thrive, in a slowing economy? Brad Sugars, chairman and CEO of business coaching firm ActionCOACH, gives specific ways to prepare for 2008. Read More

8 important consumer trends for 2008

8 important consumer trends for 2008 - http://trendwatching.com Avatar Posted by Becky under News
From http://trendwatching.com 4179 days ago
Made Hot by: on December 12, 2007 4:43 am
Here are eight trends to watch and capitalize on in the new year. Read More
Not so long ago, IPO was considered a four-letter word. After the IPO bubble burst in 2001, there were so few small businesses that could go public that it seemed as though the opportunity was lost forever. But if the momentum building in 2007 is any indication, the curse may finally be lifted. This year, IPOs are on track to exceed--in both numbe Read More

10 Things You Should Know about VOIP

10 Things You Should Know about VOIP - http://www.eweek.com Avatar Posted by mssux under Technology
From http://www.eweek.com 4183 days ago
Made Hot by: on December 11, 2007 1:08 am
If you're not on the VOIP (voice over IP) bandwagon yet, you're likely planning to jump on soon. With Microsoft's entry into the space last year, VOIP has gotten more attention than ever before. Both large and small companies alike are adopting the technology, and the choices---as well as the complexity—are increasing. Here are 10 things to keep i Read More

Marketing Executives Identify Top Marketing Trends, Concepts in 2008

Marketing Executives Identify Top Marketing Trends, Concepts in 2008 - http://www.marketingcharts.com Avatar Posted by suzyQ under News
From http://www.marketingcharts.com 4183 days ago
Made Hot by: on December 10, 2007 6:25 pm
Web and green marketing are hot; Boomers are still the most important demo, though women, Gen X and Y, and Hispanics are catching up; and marketing basics are more important than ever, according to (pdf) a new survey of marketing executives conducted by Anderson Analytics. The survey focused on top marketing concepts, buzzwords, global areas of op Read More

Web 2.0 shows promise for reaching SMB users

Web 2.0 shows promise for reaching SMB users - http://www.btobonline.com Avatar Posted by alphalife under Online Marketing
From http://www.btobonline.com 4185 days ago
Made Hot by: on December 10, 2007 6:17 pm
Small and midsize businesses are increasing their use of Web 2.0 tools as information sources, providing greater opportunities to marketers that are trying to reach this audience, according to a new study from market research company Bredin Business Information. It examined which online tools SMBs use, how they use them to receive business informa Read More

Online retailers too focused on innovation rather than customers needs

Online retailers too focused on innovation rather than customers needs - http://www.grokdotcom.com Avatar Posted by Shelly under Online Marketing
From http://www.grokdotcom.com 4186 days ago
Made Hot by: on December 7, 2007 11:27 pm
How Much Money Do Retailers Leave on the Table? A 2007 study clearly shows that online retailers are not capitalizing on the customer experience and are overly focused on innovation while ignoring the basics. With all the investments and improvements within the last five years in redesigns, usability, analytics, multivariate testing, and the incre Read More

Why Customers Write Reviews

Why Customers Write Reviews - http://www.bazaarblog.com Avatar Posted by JohnH under News
From http://www.bazaarblog.com 4186 days ago
Made Hot by: on December 6, 2007 1:04 am
Because reviewers want to help others—that's the short answer. We just announced the results of a study we executed with Keller Fay Research to understand the intentions and motivations behind reviewers. Overwhelmingly, the survey found, reviewers are motivated by goodwill and positive sentiment. Read More
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Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!