Nearly 1 in 10 consumers surveyed (9%) say they are influenced or greatly influenced by sponsored links when searching for products or services on the internet, according to an analysis of BIGresearch's Simultaneous Media Survey (SIMM 11).

Advertisers are allocating more dollars to sponsored links, and understanding who is influenced by them h Read More

5 Ways to Great Ways to Ruin a Sales Pitch | Marketing Ninja

5 Ways to Great Ways to Ruin a Sales Pitch | Marketing Ninja - http://www.marketing-ninja.com Avatar Posted by Aaronontheweb under Sales
From http://www.marketing-ninja.com 4153 days ago
Made Hot by: on March 7, 2008 11:45 pm
From the page: "I got a phone call on Tuesday from a marketer who asked about running advertisements on Marketing Ninja. I haven't put up any advertisements since the redesign and the idea of running some new advertising appealed to me; however, our dear potential advertiser had a few missteps that ruined their sale that I thought I would share: Read More

Direct mail ROI beats SEM: what's wrong with this picture?

Direct mail ROI beats SEM: what's wrong with this picture? - http://blog.postclickmarketing.com Avatar Posted by Aaronontheweb under Marketing
From http://blog.postclickmarketing.com 4153 days ago
Made Hot by: on March 7, 2008 11:36 pm
From the page: "I came across a table in which direct marketers ranked which tactics generated the strongest ROI for customer acquisition. 34% of the respondents said direct mail gave them the strongest ROI. In comparison, only 8% picked search engine marketing -- and only 6% chose advertising on web sites." Read More

Digging Into Business Records to Look For Red Flags

Digging Into Business Records to Look For Red Flags - http://www.allbusiness.com Avatar Posted by TimJustus under Finance
From http://www.allbusiness.com 4153 days ago
Made Hot by: on March 7, 2008 9:32 pm
Finding evidence of fraud in a business doesn't always take the skills of super-sleuth. Sometimes there are simple giveaways that point to things being out of the ordinary. Let me demonstrate— Read More

Reduce Your Expenses Through Negotiation

Reduce Your Expenses Through Negotiation - http://www.allbusiness.com Avatar Posted by TimJustus under Finance
From http://www.allbusiness.com 4153 days ago
Made Hot by: on March 7, 2008 6:35 pm
We live in a world where we don't get unless we ask. We're stuck with the same cell phone plan even though every provider is in a constant state of promotion. Our auto insurance is still priced high even though another company is always offering a deal. And credit cards, well, you know you can switch and get a lower interest rate any time.
Read More

Mac users feel superior to PC users, new study shows

Mac users feel superior to PC users, new study shows - http://www.clubenetwork.com Avatar Posted by entrepreneur under News
From http://www.clubenetwork.com 4153 days ago
Made Hot by: on March 7, 2008 4:35 pm
A new study shows that Mac users feel superior to those who use a PC in just about everything. Their purchases, preferences and habits are different, too. Read More

Small businesses create more jobs than larger ones

Small businesses create more jobs than larger ones - http://freakonomics.blogs.nytimes.com Avatar Posted by JohnH under News
From http://freakonomics.blogs.nytimes.com 4153 days ago
Made Hot by: on March 7, 2008 1:01 am
In a new working paper called “Do Small Businesses Create Jobs? New Evidence from the National Establishment Time Series,” the economists David Neumark, Brandon Wall, and Junfu Zhang examine the National Establishment Time Series and conclude that small businesses create more jobs, on net, than larger ones. The earlier literature on this subject h Read More

Lack of sleep catches up with today's workforce

Lack of sleep catches up with today's workforce - http://www.usatoday.com Avatar Posted by thesmiths under Human Resources
From http://www.usatoday.com 4154 days ago
Made Hot by: on March 7, 2008 12:50 am
U.S. workers are silently suffering from a dramatic lack of sleep, costing companies billions of dollars in lost productivity. Nearly three in 10 workers have become very sleepy, or even fallen asleep, at work in the past month, according to a first-ever study on sleep and the workplace by the non-profit National Sleep Foundation. Read More

How To Target The Successful Businesswoman

How To Target The Successful Businesswoman - http://www.bizreport.com Avatar Posted by suzyQ under News
From http://www.bizreport.com 4154 days ago
Made Hot by: on March 6, 2008 9:44 pm
More women sign on to launch their own businesses each year, and though their businesses are just like male-owned businesses, attracting successful businesswomen is not the same as targeting successful businessmen. A recent report from the Center for Women's Business Research indicates that women and technology goes hand in hand, a plus for onlin Read More

Optimizing Your Landing Pages Part Two

Optimizing Your Landing Pages Part Two - http://www.marketingexperiments.com Avatar Posted by ILuvMktg under Online Marketing
From http://www.marketingexperiments.com 4155 days ago
Made Hot by: on March 6, 2008 9:43 pm
This brief completes the review of Landing Pages submitted by online businesses for live optimization analysis. Here's bizSugar link to part one: http://www.bizsugar.com/OnlineMarketing/Optimizing_Your_Landing_Pages_-_Part_One/ The reviews identified areas where applying key concepts of Landing Page Optimization to both B2B and B2C product, Read More
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Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!